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Annex 1:

SWOT analysis of web-based guidance from service delivery perspective:


Strengths

Weaknesses

·         Provide information quickly

·         The adviser  has time to think about their response, to write a clear action plan and to undertake any necessary research (Madahar, 2003)

·         Professional counsellors can provide guidance to clients living at distance or who do not have time to go to face-to-face sessions

·         Counsellors and clients who prefer writing rather than speaking can express themselves more easily

·         If the career counsellor lacks knowledge she can gather information before answering

·         Anonymity

·         A record of the “dialogues” with the client is retained in archives

·         More clients contacted the counsellors after they found information on the Internet (Evangelista, 2003)

·         Information is increasingly easy to access, so our (‘counsellors’) role consists less in looking for information and more in helping people to built a personal career plan (idem)

 

·         The lack of non-verbal communication and nuances of pace and tone of voice can lead to ambiguity and confusion (Madahar, 2003)

·         The body language and emotions of the client cannot be observed

·         No feedback from client, dissatisfying for the adviser (idem)

·         A lack of dialogue means lack of initial clarification of the problem (idem)

·         E-guidance can be unpredictable in terms of content and quantity (idem)

·         If the client is not skilled enough to use ITC tools and needs help, the helping person can interfere in the counselling process

·         The Internet is a large-scale consumer of time and it is impossible to circumvent it  (Evangelista, 2003)

Opportunities

Threats

·         Enables the  supply of vocational guidance services both at a general and at customized level

·         FAQ and relevant answers can be put on line in special areas of a website

·         The Internet is of growing importance to guidance in terms of swift information delivery (Plant, 2002)

·         Possibility of constant updating of information

·         Possibilities for the counsellors to build programs that can offer opportunities for the clients to learn how to use the Internet critically and analytically to meet their needs

·         Emails, thematic discussions lists, forums on Internet can be used by professionals to share good practice and information

·         Someone gains unauthorized access to counsellor’s or client’s computer

·         Clients print out e-Counselling correspondence and someone finds and reads it

·         The emails are accidentally misdirected

·         The emails are intercepted by computer hackers

·         Loss of data caused by computer errors, server “crashes” or bad phone connections

·         Viruses in the system

·         Is difficult to check the quality of some information obtained through the Internet


 

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Last update:  16:00 18/06 2004

Foreword
Abstract
I. Users
II. Delivery
III. Design / Developing
IV. Theory
V. Ethics
References
Annex 1
Annex 2
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GRUNTVIG - European Cooperation Projects in Adult Education
This project has been carried out with the support of the European Union in the framework of the Socrates program
The content of this project does not necessarily reflect the position of the European Union, nor does it involve any responsibility on the part of the European Union